The Witches Adventure Trail - National Theatre
Client:
National Theatre
Format:
Trail, Brand activation, Immersive Experience, IP Project
Summary:
The National Theatre needed a family-friendly puzzle trail to promote The Witches musical and give visiting children and adults an engaging way to explore the venue. Rebel Brain designed a series of simple, story-led challenges inspired by the plot and characters, guiding families around the building in an intuitive and accessible way. The result was a playful, memorable activity that deepened engagement with the production and enhanced the visitor experience.
Highlights:
Designed for high-footfall, drop-in audiences
Accessible for children aged 8+ and families
Supported the marketing campaign for a major IP-based production
Testimonial:
“Working with David is a seamless experience. His understanding of audiences and the level of puzzles and games needed for their needs is exemplary. We loved working with him on The Witches Adventure Trail — he met our brief with enthusiasm and professionalism. It was an enormously successful activation which brought joy to over 2000 children.”
